class: center, middle, inverse, title-slide # 1.3 — Review of Economics & Efficiency ## ECON 315 • Economics of the Law • Spring 2021 ### Ryan Safner
Assistant Professor of Economics
safner@hood.edu
ryansafner/lawS21
lawS21.classes.ryansafner.com
--- class: inverse # Outline ### [Exchange, Markets, and Efficiency](#15) ### [Problem: Transaction Costs](#31) ### [Problem: Collective Action](#36) ### [Problem: Public Goods](#41) ### [Problem: Externalities](#46) ### [Problem: Market Power](#59) --- # The Two Major Models of Economics as a “Science” .pull-left[ ## Optimization - Agents have .hi[objectives] they value - Agents face .hi[constraints] - Make .hi[tradeoffs] to maximize objectives within constraints .center[ ![](../images/optimize.jpeg) ] ] -- .pull-right[ ## Equilibrium - Agents .hi[compete] with others over **scarce** resources - Agents .hi[adjust] behaviors based on prices - .hi[Stable outcomes] when adjustments stop .center[ ![](../images/equilibriumbalance.png) ] ] --- # Modeling Individual Choice .pull-left[ - The .hi[consumer's utility maximization problem]: 1. **Choose:** .hi-purple[ < a consumption bundle >] 2. **In order to maximize:** .hi-green[< utility >] 3. **Subject to:** .hi-red[< income and market prices >] ] .pull-right[ .center[ ![](../images/choices.jpg) ] ] --- # Modeling Firm's Choice .pull-left[ .smallest[ - 1<sup>st</sup> Stage: .hi-purple[firm's profit maximization problem]: 1. **Choose:** .hi-blue[ < output >] 2. **In order to maximize:** .hi-green[< profits >] - 2<sup>nd</sup> Stage: .hi-purple[firm's cost minimization problem]: 1. **Choose:** .hi-blue[ < inputs >] 2. **In order to _minimize_:** .hi-green[< cost >] 3. **Subject to:** .hi-red[< producing the optimal output >] ] ] .pull-right[ .center[ ![](https://www.dropbox.com/s/zwows56ydpqj9u6/management.jpg?raw=1) ] ] --- # What Does "Efficiency" Mean? .pull-left[ - Regular sense of the word: - Achieving a .hi-purple[specified goal] with as .hi-purple[few resources as possible] - .hi-green[Examples]: - driving - carrying groceries - producing pencils ] .pull-right[ .center[ ![:scale 65%](../images/benaffleckcoffee.jpg) ] ] --- # Problem: What Goal for Society? .pull-left[ - We will ruminate more on this next class - .hi-purple[Society, government, law, etc. has no single, universally agreed-upon goal] - “Society” is not a choosing agent ] .pull-right[ .center[ ![](../images/benevolentdespot.jpg) ] ] --- # Social Problems .pull-left[ .center[ ![](https://www.dropbox.com/s/mh8owncbsm2lqkv/tugofwar.png?raw=1) ] ] .pull-right[ - .hi[Problem 1]: Resources are scarce, and have multiple, rivalrous uses - .hi[Problem 2]: Different people have different subjective valuations for uses of resources ] --- # The Origins of Exchange I .pull-left[ - Why do we trade? - .hi-purple[Resources are in the wrong place!] - People have *better* uses of resources than they are currently being used! ] .pull-right[ .center[ ![:scale 100%](https://www.dropbox.com/s/2ld8qe9p0mjak0b/exchange.png?raw=1) ] ] --- # The Origins of Exchange II .pull-left[ - *Why* are resources in the wrong place? - .hi-purple[We have the same stuff but different preferences] ] .pull-right[ .center[ ![:scale 65%](https://www.dropbox.com/s/pj6s1y20c3qfyfc/boxlunch.jpg?raw=1) ![:scale 65%](https://www.dropbox.com/s/pj6s1y20c3qfyfc/boxlunch.jpg?raw=1) ] ] --- # The Origins of Exchange III .pull-left[ - *Why* are resources in the wrong place? - .hi-purple[We have different stuff and different preferences] ] .pull-right[ .center[ ![:scale 40%](https://www.dropbox.com/s/vcqojr6k058e8hl/3apples.jpg?raw=1) ![:scale 50%](https://www.dropbox.com/s/xvjphzlwechgip6/3oranges.jpg?raw=1) ] ] --- # Economic Efficiency: First Pass .pull-left[ .hi[Economic efficiency]: degree to which as many people as possible get as much as possible of what they want - degree of .hi-purple[preference satisfaction] - How do we measure this? - Expanding budget set `\(\implies\)` satisfying more goals - Income is a main constraint `\(\implies\)` maximize incomes - GDP per capita: market value of what is produced `\(\iff\)` incomes ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-1-1.png" width="504" style="display: block; margin: auto;" /> ] --- # The Economic Point of View .pull-left[ - Preferences are .hi-purple[subjective] - .hi-purple[Egalitarianism]: Nobody's preferences are dismissed - .hi-turquoise[Higher incomes + freedom of choice = greater preference satisfaction] - Harder to directly evaluate outcomes, better to look at basic processes/mechanisms (especially exchange) ] .pull-right[ .center[ ![](../images/developmentasfreedom.jpg) ] ] --- class: inverse, center, middle # Exchange, Markets, and Efficiency --- # Social Problems that Markets Solve Well .pull-left[ .center[ ![](https://www.dropbox.com/s/mh8owncbsm2lqkv/tugofwar.png?raw=1) ] ] .pull-right[ - **Solution**: Prices in a functioning market accurately measure .hi[opportunity cost] of using resources in a particular way - .hi-purple[The price of a resource is the amount someone else is willing to pay to acquire it from its current use/owner] ] --- # Perfectly Competitive Market .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-2-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-3-1.png" width="504" style="display: block; margin: auto;" /> ] .smallest[ - In a .hi[competitive market] in .hi[long run equilibrium]: - .hi-purple[Economic profit] is driven to $0; resources (factors of production) optimally allocated - .hi-purple[Allocatively efficient]: `\(p=MC(q)\)`, maximized .blue[CS] `\(+\)` .red[PS] - .hi-purple[Productively efficient]: `\(p=AC(q)_{min}\)` (otherwise firms would enter/exit) ] --- # Allocative Efficiency in Competitive Equilibrium I .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-4-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - .hi[Allocative efficiency]: resources are allocated to highest-valued uses - Goods are produced up to the point where .blue[marginal benefit] `\(=\)` .red[marginal costs] ] --- # Allocative Efficiency in Competitive Equilibrium II .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-5-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - **Economic surplus** = .blue[Consumer surplus] + .red[Producer surplus] - Maximized in competitive equilibrium - Resources flow away from those who value them the lowest (min WTA) to those that value them the highest (max WTP) - creating .red[PS] and .blue[CS] - .hi-purple[The social value of resources is **maximized** by allocating them to their highest valued uses!] ] --- # Markets and Pareto Efficiency .pull-left[ .smallest[ - Suppose we start from some initial allocation (.blue[A]) ] ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-6-1.png" width="504" style="display: block; margin: auto;" /> ] --- # Markets and Pareto Efficiency .pull-left[ .smallest[ - Suppose we start from some initial allocation (.blue[A]) - .hi[Pareto Improvement]: at least one party is better off, and no party is worse off - .green[D, E, F, G] are improvements - .red[B, C, H, I] are not ] ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-7-1.png" width="504" style="display: block; margin: auto;" /> ] --- # Markets and Pareto Efficiency .pull-left[ .smallest[ - Suppose we start from some initial allocation (.blue[A]) - .hi[Pareto Improvement]: at least one party is better off, and no party is worse off - .green[D, E, F, G] are improvements - .red[B, C, H, I] are not - .hi[Pareto optimal/efficient]: no possible Pareto improvements - Set of Pareto efficient points often called the .hi-green[Pareto frontier]<sup>.magenta[†]</sup> - Many possible efficient points! ] .tiny[<sup>.magenta[†]</sup>I’m simplifying...for full details, see [class 1.8 appendix](https://microf20.classes.ryansafner.com/files/CT_Application_2_Exchange.pdf) about applying consumer theory!] ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-8-1.png" width="504" style="display: block; margin: auto;" /> ] --- # Markets and Pareto Efficiency .pull-left[ .smallest[ - Voluntary exchange in markets is a .hi[Pareto improvement] - *In equilibrium*, markets are .hi[Pareto efficient]: there are no more possible Pareto improvements - all gains from trade exhausted, `\(q_S=q_D\)`, no pressure for change - Note Pareto efficiency contains a normative claim about .hi-purple[equity] - It might be possible to improve the *total* welfare of *society* - But if this comes *at the expense of even 1 individual*, it’s not a Pareto improvement! ] ] .pull-right[ .center[ ![](https://www.dropbox.com/s/6k6eqkl6fnnlh7v/handshake.png?raw=1) ] ] --- # Markets and Pareto Efficiency .pull-left[ - Pareto efficiency is conceptual gold standard: allow all welfare-improving exchanges so long as nobody gets harmed - In practice: Pareto efficiency is a *first best* solution - only takes one holdout to disapprove to violate Pareto efficiency ] .pull-right[ .center[ ![](https://www.dropbox.com/s/ukwgvwjmrl15ts0/holdout3.jpg?raw=1) ] ] --- # Markets and Kaldor-Hicks Efficiency .pull-left[ .smallest[ - .hi[Kaldor-Hicks Improvement]: an action improves efficiency its generates more social gains than losses - those made better off could in principle compensate those made worse off - .hi[Kaldor-Hicks efficiency]: no potential Kaldor-Hicks improvements exist - Keeps intuitive appeal of Pareto but more practical - Every Pareto improvement is a KH-improvement (but not the other way around!) - Consider policies where winners' maximum WTP `\(>\)` losers' minimum WTA - Policies should **maximize social value of resources** ] ] .pull-right[ .center[ ![](https://www.dropbox.com/s/y3eo9l6m6jr7d3g/costbenefit.jpg?raw=1) ![](https://www.dropbox.com/s/krmhqn3ryhk9l03/compensate.jpg?raw=1) ] ] --- # Pareto vs. Kaldor-Hicks Efficiency .pull-left[ .smallest[ - .hi-green[Example]: .hi-purple[“eminent domain”] - The “takings clause” of the 5<sup>th</sup> Amendment to the U.S. Constitution: > “No person shall...be deprived of life, liberty, or property, without due process of law; nor shall private property be taken for public use, without just compensation.” - What is a “public use”? What is “just compensation”? - [*Kelo v. City of New London*](https://en.wikipedia.org/wiki/Kelo_v._City_of_New_London), 545 U.S. 469 (2005 ] ] .pull-right[ .center[ ![:scale 80%](../images/Kilocase.jpg) ] ] --- # Welfare Economics .smallest[ - The .hi[1st Fundamental Welfare Theorem]: markets in competitive equilibrium maximize allocative efficiency of resources and are Pareto efficient - initial endowments does not affect efficiency but does affect final distribution ] -- .smallest[ - The .hi[2nd Fundamental Welfare Theorem]: any desired Pareto efficient distribution can be achieved with a lump-sum tax & transfer scheme, and then allowing markets to work freely - allows a targetted (re)-distribution to be achieved without sacrificing efficiency ] --- # Welfare Economics .smallest[ - **Markets are great when:** 1. They are .hi-purple[Competitive]: many buyers and many sellers 2. They each .hi-purple[equilibrium] (.hi-purple[prices are free to adjust]): absence of transactions costs or policies *preventing prices from adjusting* to meet supply and demand 3. .hi-purple[There are no externalities]<sup>.magenta[†]</sup> are present: costs and benefits are fully internalized by the parties to transactions ] -- .smallest[ - If any of these conditions are not met, we have .hi[market failure] - May be a role for governments, other institutions, or entrepreneurs to fix ] .footnote[<sup>.magenta[†]</sup> Or public goods, or asymmetric information. But in essence, I am treating these as special cases of more common externalities.] --- class: inverse, center, middle # Problem: Transaction Costs --- # Dis-equilibrated Markets .pull-left[ - To *reach* equilibrium, market prices need to be able to adjust - Shortage: price needs to rise - Surplus: price needs to fall - There are .b[*unrealized* gains from trade] that exist in disequilibrium (shaded) - Buyers & sellers both can be made better off if they can adjust the price ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-9-1.png" width="504" style="display: block; margin: auto;" /> ] --- # Dis-equilibrated Markets .pull-left[ .smallest[ - If market prices are *prevented* from adjusting, shortage/surplus becomes *permanent* - Lost .blue[CS] and/or .red[PS]: .b[Deadweight loss (DWL)] - **inefficiency** created by (permanent) diseq. - Various government policies can prevent markets from equilibrating & create DWL: - .hi-purple[Price regulations] (price ceiling like rent control, price floor like minimum wage) - .hi-purple[Taxes, subsidies, tariffs, quotas]<sup>.magenta[†]</sup> - These should have been covered in Principles ] .tiny[<sup>.magenta[†]</sup> Some may be necessary (taxes fund government), but create market inefficiencies.] ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-10-1.png" width="504" style="display: block; margin: auto;" /> ] --- # Transaction Costs and Exchange I .pull-left[ - .hi[Transaction costs]: - .hi-purple[Search costs]: cost of finding trading partners - .hi-purple[Bargaining costs]: cost of reaching an agreement - .hi-purple[Enforcement costs]: **trust** between parties, cost of upholding agreement, dealing with unforeseen contingencies, punishing defection, using police and courts ] .pull-right[ .center[ ![](https://www.dropbox.com/s/r9swgigquy9m6g2/transactionscosts.JPG?raw=1) ] ] --- # Transaction Costs and Exchange II .pull-left[ - With high transaction costs, resources *cannot* be traded - Resources *cannot* be switched to higher-valued uses - If others value goods higher than their current owners, resources are *inefficiently* allocated! ] .pull-right[ .center[ ![](https://www.dropbox.com/s/r9swgigquy9m6g2/transactionscosts.JPG?raw=1) ] ] --- class: inverse, center, middle # Problem: Collective Action --- # Generalizing: Collective Action Problems .pull-left[ - .hi[Collective action problem]: situation where an individual's interest and a group's interest may conflict - Benefits (or costs) of outcome are **nonrival** and flow to *all members* of the group - Decisions & costs need to be incurred by individuals - **Individual preferences** need to aggregate into a **single decision/outcome** ] .pull-right[ .center[ ![](https://www.dropbox.com/s/4xum8hnk9tvrr0i/individualvsgroup.png?raw=1) ] ] --- # Collective Action Problem: Examples I .center[ ![:scale 80%](https://www.dropbox.com/s/gzl0ga0ytz2o8co/concert.jpg?raw=1) ] --- # Collective Action Problem: Examples II .center[ ![:scale 80%](https://www.dropbox.com/s/seu25mb5gulwxqy/trafficjam.png?raw=1) ] --- # Collective Action Costs I .pull-left[ - Groups may share a **common interest** - But **composed of individuals with their own preferences** - Individuals bear the personal cost of contributing - Individuals gain a small share of the benefits of group action - Additionally, **cost of bargaining** to get a group to agree on decision ] .pull-right[ .center[ ![](https://www.dropbox.com/s/4xum8hnk9tvrr0i/individualvsgroup.png?raw=1) ] ] --- class: inverse, center, middle # Problem: Public Goods --- # A Classic Economic Problem .pull-left[ .center[ ![](https://www.dropbox.com/s/dazzqlckce0akou/openland.jpg?raw=1) ] ] .pull-right[ - .hi[Public Good]: a good that is .hi-purple[non-rival] and .hi-purple[non-excludable] - .hi-purple[Rivalry]: one use of a resource removes it from other uses - .hi-purple[Excludability]: ability or right to prevent others from using it (ownership) ] --- # The Free Rider Problem .pull-left[ - Individual bears a **private cost to contribute**, but only gets a **small fraction of the (dispersed) benefit** of a good - If individuals can gain **access** to the good (nonexcludable) **without paying**, may lead to... - .hi[Free riding]: individuals consume the good without paying for it ] .pull-right[ .center[ ![](https://www.dropbox.com/s/evcpgmouveig2p0/freeriding.jpg?raw=1) ] ] --- # Examples? .pull-left[ .center[ ![](https://www.dropbox.com/s/p6jeypz18wnvsjn/park2.png?raw=1) ] ] .pull-right[ .center[ ![:scale 100%](https://www.dropbox.com/s/i4e5a16dy4qzhdq/jetfighter.png?raw=1) ] ] --- # Market Failure from Public Goods .pull-left[ - No incentive for people to contribute and pay for the good - If enough people obtain the benefits without incurring the costs... - **Not profitable** for private market actors to supply it ] .pull-right[ .center[ ![](https://www.dropbox.com/s/5zn7f9vzuxxqx8k/cuttingline.jpg?raw=1) ] ] --- class: inverse, center, middle # Problem: Externalities --- # Supply and Demand: Social Costs & Benefits .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-12-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - .hi-blue[Demand: marginal social benefit (MSB)] - value to consumers of consuming output - .hi-pink[Supply: marginal social cost (MSC)] - opportunity cost of pulling resources out of other uses - **Equilibrium**: `\(MSB=MSC\)` - using resources efficiently, no *better* alternative uses ] --- # Supply and Demand: Social Costs & Benefits .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-13-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - **Price system** mitigates costs and benefits of people's actions - People using scarce resources must **account for consequences**: - Pay to pull scarce resources out of other uses in society - Compensated for producing something valuable for others ] --- # Externality .pull-left[ - .hi[Externality]: an action that incurs a cost or a benefit not compensated via prices - Often interpretted as an action that affects (benefits or harms) a third party not privy to the action ] .pull-right[ .center[ ![](https://www.dropbox.com/s/81kvissy1njej61/pollution.png?raw=1) ] ] --- # Externality .pull-left[ - The real problem is that it is .hi-purple[external] to the price system! - People base decisions off of their preferences and opportunity costs of resources for society (captured in prices) - Prices properly negotiate the opportunity costs and provide information to people - But without price, decisions do not .hi-purple[internalize] those effects! ] .pull-right[ .center[ ![](https://www.dropbox.com/s/81kvissy1njej61/pollution.png?raw=1) ] ] --- # Pigouvian Solutions .left-column[ .center[ ![:scale 80%](https://www.dropbox.com/s/ekndrrnmhz2kna6/pigou.png?raw=1) A.C. Pigou 1877-1959 ] ] .right-column[ - 1920, *The Economics of Welfare* - Principle of .hi["payment in accordance with product"] - People should pay average externality of their actions - Markets make you do this automatically - If markets fail, policy can force the market to work again - .hi-purple[Problem with externality is that there is a missing price!] ] --- # Negative Externality .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-14-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ .hi-pink[Marginal _Private_ Cost] to producer is less than .hi-red[Marginal _Social_ Cost] to society **Market Equilibrium (B)** too much `\(q\)` at too low `\(p\)` compared to **Social Optimum (A)** ] --- # Negative Externality .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-15-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ .hi-pink[Marginal _Private_ Cost] to producer is less than .hi-red[Marginal _Social_ Cost] to society **Market Equilibrium (B)** too much `\(q\)` at too low `\(p\)` compared to **Social Optimum (A)** - Overproduction due to external cost ] --- # Negative Externality .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-16-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ .hi-pink[Marginal _Private_ Cost] to producer is less than .hi-red[Marginal _Social_ Cost] to society **Market Equilibrium (B)** too much `\(q\)` at too low `\(p\)` compared to **Social Optimum (A)** - Overproduction due to external cost - A **deadweight loss** from overproduction ] --- # Negative Externality: Pigouvian Solution .left-column[ .center[ ![:scale 80%](https://www.dropbox.com/s/ekndrrnmhz2kna6/pigou.png?raw=1) A.C. Pigou 1877-1959 ] ] .right-column[ - Policy solutions to externalities should .hi-purple[focus on the missing price] - Narrowly tailor policy to create or modify price - "Pigouvian" tax or subsidy ] --- # Negative Externality: Pigouvian Solution .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-17-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - Set a specific tax `$$t = MSC-MPC$$` - Eliminates the DWL - .hi-purple[Internalizes the externality] into the price system - Producers (and consumers) now consider the true cost to society - `\(MPC\)` (with tax) `\(=MSC\)` ] --- # Another Classic Economic Problem .pull-left[ .center[ ![](https://www.dropbox.com/s/dazzqlckce0akou/openland.jpg?raw=1) ] ] .pull-right[ - .hi[Tragedy of the commons]: multiple people have unrestricted access to the same .hi-purple[rivalrous] resource - .hi-purple[Rivalry]: one use of a resource removes it from other uses .source[Hardin, Garett, 1968, "The Tragedy of the Commons," *Science* 162(3859):1243-1248] ] --- # Another Classic Economic Problem .pull-left[ .center[ ![:scale 100%](https://www.dropbox.com/s/qgnqwqr86wi1nlz/pollutedriver.png?raw=1) ] ] .pull-right[ - Cannot exclude others - No responsibility over outcome - Incentive to **overexploit** and **deplete** resource (before others do) - A negative externality on others ] --- class: inverse, center, middle # Problem: Market Power --- # Perfectly Competitive Market .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-18-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ <img src="1.3-slides_files/figure-html/unnamed-chunk-19-1.png" width="504" style="display: block; margin: auto;" /> ] .smallest[ - In a .hi[competitive market] in .hi[long run equilibrium]: - .hi-purple[Economic profit] is driven to $0; resources (factors of production) optimally allocated - .hi-purple[Allocatively efficient]: `\(p=MC(q)\)`, maximized .blue[CS] `\(+\)` .red[PS] - .hi-purple[Productively efficient]: `\(p=AC(q)_{min}\)` (otherwise firms would enter/exit) ] --- # Market Power .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-20-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - Consider a market with some simplified cost assumptions: - No fixed costs, constant variable costs - implies `\(\color{red}{MC(q)=AC(q)}\)` - If this was a *competitive* market, firms would set `\(p_c=MC(q)\)` and (collectively), industry would produce `\(q_c\)` - .blue[Consumer surplus] maximized ] --- # Market Power .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-21-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - A **monopolist** faces the *entire* market demand and sets `\((q_m,p_m)\)`: - Sets .purple[`\\(MR(q)\\)`] `\(=\)` .red[`\\(MC(q)\\)`] at `\(q_m\)` - Raises price to .blue[maximum consumers are WTP (Demand)]: `\(p_m\)` - .hi-purple[Restricts output and raises price], compared to competitive market - Earns .hi-green[monopoly profits (`\\(p>AC\\)`)] - Loss of .hi-blue[consumer surplus] ] --- # Market Power .pull-left[ <img src="1.3-slides_files/figure-html/unnamed-chunk-22-1.png" width="504" style="display: block; margin: auto;" /> ] .pull-right[ - **Deadweight loss** of surplus destroyed from lost gains from trade - Consumers willing to buy more than `\(q_m\)`, if the monopolist would lower prices! - Monopolist *would* benefit by accepting lower prices to sell more, but this would yield *less* than maximum profits ]